Transformational Leadership Through a Communication Perspective

Location: Jepson 120
Date: Sat, April 27
Time: 11:10 AM - 11:30 AM

This presentation will offer a synthesized set of key communication concepts for symposium attendees seeking transformational, positive, and moral leadership. We will explore: How leaders convey change, create influence, and shift culture through a communications lens. We will review the principles of transformational leadership as a baseline, but the focus will be on how a leader can interact with followers in a transformative way, beyond transactional and one-dimensional interaction. I will share communication methods and examples of how the tone, words, and everyday interactions of leaders can impact individual, interpersonal, social, organizational, and cultural transformation.


Project/Research Purpose: For my COML capstone project, I am examining how words and communication activities create meaningful, lasting, and positive impact by leaders. I am developing an undergraduate course that teaches students about the intersect between transformation, leadership, and communications. I can share the highlights and key take-aways of my project-in-progress: a course for undergraduate students who wish to apply communication to transformation in their own life, career, organization, society, and in the world. Content will be informed by COML courses, my teaching assistantship with Dr. Michael Carey (ORGL), particularly my work with him on ORGL 518: Transforming Leadership, relevant literature, and my professional background as a communicator having served in leadership roles. Key Questions: How do leaders effectively convey change, create influence, and shift culture through communication? How can a leader communicate in a transformative way, beyond transactional and one-dimensional interaction? What communication methods help to impact individual, interpersonal, social, organizational, and cultural transformation? Through vision, clarity, authenticity, passion, and purpose leaders can influence others and the organizations we serve. This presentation will offer a synthesized set of key communication concepts for symposium attendees seeking transformational, positive, and moral leadership. Whether leaders are communicating online with their followers or in personal and profound ways, the words they use and the way they engage with others is the true measure of their influence as a leader. The words a leader uses and the way they deliver it, as well as the perception of trustworthiness, ethical and moral standing, and their ability to motivate through charisma, and other personality factors, are the keys to transformational leadership. The way that leaders influence their followers is dependent upon the presence of authentic, two-way communication that connects with followers' needs, desires, and mutual respect, understanding, and genuine understanding between leader and follower.

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